Watermark was founded on a single yet critical principle, how can we help our client’s be significantly more visible, relevant and quickly more profitable. Our passion at Watermark is to be “the supporting partner behind your brand”, like the watermark that is visible when held up to light; bringing visibility to new capabilities and processes with experienced resources that optimize your brand potential to drive real business value.
Partnering with our clients to understand their audience, goals and timelines, we help create amazing channel experiences with a focus on marketing, sales and service Optimization. We provide strategic insight and research through design thinking, persona development, and create executable roadmaps to drive business outcomes with speed and agility.
"Their strategy and design teams quickly worked with us to identify current user experience issues with our channels and developed an robust and executable roadmap to optimize the experience in weeks - that would have taken us 4 months!"
- Fortune 500 Customer
Website content and user experiences influence customers and build brand trust and loyalty. Our User Experience Design and Content Creation Teams produce compelling content for the Web, Advertising Channels, and Video. Our strategic approach has resulted in success for our clients.
"Watermark brought an experienced consulting and design team to our business and quickly built new capabilities that created real results in times we previously couldn’t even get agreement on what we were building. The new digital experience delights our customers with an innovative user experience."
- Fortune 500 Customer
Data provides insight that can help drive customer engagement. Our experienced development team are experts in leveraging technology and data. We can architect, design, and develop a Web and Mobile experience that delivers on business objectives across key data points in your client's decision journey.
"The software development team at Watermark quickly helped us identify what we needed to build and built the solution in less than 2 months, something that would have take us over a year and we probably would have built the wrong solution. Definitely recommend Watermark to help identify the audience, the experience and the responsive digital solution."
- Fortune 100 Customer
Building something that looks good and functions according to design is a start, but success comes from your ability to effectively test and optimize. We have developed a proven framework that allows us to continually measure and improve campaign performance in real-time.
"Many companies can do the strategy, some can do the design, and usually another can build the application, but Watermark was able to not only do all three of these steps, but also help us maintain the solution with analytics and a cost effective managed services. Love these guys!"
- Inc. 500 Customer
Each of our team members has a specialty that adds to the overall competence and experience of the group as a whole.
Location: Dallas, TX
Ensures that all Inside Sales Representatives are performing acceptably as outlined in their position descriptions; are meeting or exceeding established goals regarding volume of calls, dollars of sales, margin percentage, call abandonment rate, and other established criteria.
Location: Dallas, TX
We are looking for talented grads to join our team of software developers. If you're seeking an environment that encourages collaboration and career growth, join our Enterprise! Under leadership of the Applications Technical Lead, the Java Developer will contribute to the design, development and maintenance, implementation and technical documentation of either Java or C# based applications on the Shared Development Services team.
Location: Dallas, TX
Under the direction of the internal Creative Team, utilize creativity and design skills while working on a variety of projects, including but not limited to print, online and outdoor advertising; marketing collateral; point of sale materials; and logo design.
Location: Dallas, TX
Web Design Technology Specialist/Teachers is responsible for immersing attendees in our exciting technology curriculum while guiding them through the creative/design thinking process. In addition to constantly supervising, Technology Specialists/Teachers promote and actively participate in all activities.
Launched first corporate shopping cart supporting B2B sales for Fortune 10 company.
Deployed global multi-media briefing centers for largest computer and services provider.
Assisted in the solution for the first real-time video streaming for the 1996 Olympics.
Contributed to the development of PC operating system desktop and associated applications.
Created touch-screen KIOSKS applications for Fortune 100 Company.
Developed multi-media applications used by Fortune 10 marketing organization.
Joined the Dreamweaver team at Macromedia during alpha and led support operations.
Conceived, Designed and developed first corporate event tool for managing invites and leads online.
Design and Developed over 100 Lotus Notes Web Applications.
Refined the marketing startegy from product to solution based messaging.
Produced product marketing videos to drive awareness and demand for global IT provider.
Developed event automation applications to improve lead generation quality.
Developed Fortune 10 marketing strategy for dot.com industry.
Created the first Unit Website for the US Marines.
Designed and developed first LAN network on global cruise ship fleet.
Developed B2B HTML site generator for Fortune 100 company.
Designed and developed integrated airport security system.
Authored content for over 100 product and services organizations.
Helped developed TRAIN - intranet/training site for a Fortune 1000 company and its 20k employees.
Designed and deployed over 60 corporate websites.
Developed global change management application for web site and content management for Fortune 100 company.
Designed and deployed first database driven website with authenication, and personalization for Fortune 20 company in less then 6 months.
Developed an online product registration and upselling platform for Fortune 500 company.
Created package design for a top package brokering company.
Designed and developed interactive movie trailers for Walt Disney.
Developed marketing strategy for small and medium business segment for global technology company.
Created robust websites for 3 different charities that included donation payment capability.
Developed multi-channel strategy for Fortune 50 telecommunications company.
Managed user experience, governance and e-commece for 1.7B digital channel operation.
Reduced global digital operating costs by 24% for 70B organization.
Developed content strategy for organization with 53 countries of operation and 27 business units.
Developed leading attribution analytics tool for measuring display ad effectiveness.
Built the brand identity and online presence of a Fortune 1000 home builder. Including web site, online marketing, and video production.
Designed and developed end to end intranet and deal application for Fortune 5 private equity firm.
Redefined digital operations for largest global electronics company that drive 19M in savings.
Developed digital workflow application used by over 5000 users and 18 companies to track production down to the minute.
Designed and developed interactive training modules for Federal Agencies - OSHA, Dept. of Education, and USMC.
Developed the first Marketing Automation Managed Services capability with the Unica Platform.
Designed and Developed full catalog of web based products for industry leader in association marketing.
Developed the brand and built an online portal, dashboard, and admin tool that helped secure a second round of funding for a start-up concierge dermatology company.
Developed mobile mortgage banking prototype for Fortune 200 company.
Created new interactive studio and staffed organization that drove over 3M in billable engagements in first year.
Developed many robust responsive mobile applications for our clients.
Redefined the way persona and journey mapping is executed with DesignThinking with interactive applications.
Created multiple digital marketing campaigns and tactics for Fortune 100 client.
Created marketing strategy and assets for Fortune 500 company.
Developed analytics dashboards for three Fortune 500 companies.
Transformed the e-commerce experience for online retailer with a new website with dramatic improvement in sales.